alt.hn

7/21/2026 at 2:18:01 PM

Show HN: Anypost – transactional and broadcast email API, 8¢ per 1k

by dancablam

7/22/2026 at 5:59:15 PM

I started to get interested and then realized it's yet another monthly subscription based email platform. One of the main reasons SES is popular is it is pay what you use.

In addition, it's not immediately clear if SMTP is supported, but you might want to add that if not since it's the standard. Your api might be cool but avoiding vendor lockin is cooler.

by Scaled

7/22/2026 at 6:14:32 PM

We do in fact support SMTP - we'll work to make that more prominent. And I understand your take on the subscription model - we're chewing on some pay-for-use models.

by dancablam

7/22/2026 at 3:11:26 PM

Looks great. Also great work on https://emailmd.dev

by ntcho

7/22/2026 at 3:26:22 PM

Hey thanks!

by dancablam

7/22/2026 at 12:46:45 PM

Looks good. How’s your security? These days everything hinges on email for auth (particularly with email code sign in being so popular) so if there is a breach that’s a lot of exposure. Security is the one aspect that would make me hesitant to try a newcomer email API.

by reassess_blind

7/22/2026 at 2:27:19 PM

Matt from Anypost here :)

Great question and I'm happy to speak at least from the non-engineering perspective. The platform is designed such that we don't retain any customer data, we only process the email transactions, so that helps with the blast radius a bit.

We're also in the process of beginning our SOC2 audit to add some confidence through that lens.

Our team previously built a few products in email, including an end-to-end encrypted email service for regulated customers, so there's a lot we've learned and done in the past that informs how we build secure products today. I've also personally built compliance and security product strategy for large developer products which means security is a first-class discipline for us.

Dan, I'm sure, would be happy to go into more specific, technical detail but I hope this information is helpful still.

by tmcemag

7/21/2026 at 9:56:05 PM

I didn’t immediately see any discussion of deliverability. That’s like the number 1 criteria anyone sending email in production cares about.

by htdvhtfvvvg

7/21/2026 at 10:02:20 PM

Agreed. Our team's background is in deliverability. Our last startup was a deliverability company founded in 2014, grew to ~20,000 paying customers, and sold in 2020 so we know the space very well and have built Anypost around those best practices. Also happy to provide guidance to anyone who needs help with it. I can go into any specifics if interested.

by dancablam

7/22/2026 at 12:59:14 AM

I was excited to sign up for this. But, I never got your verification email, so I can't sign up. That should be your bread and butter.

by udfalkso

7/22/2026 at 1:02:06 AM

We saw your sign up! Looks like your domain has greylisting enabled. Nothing we can do but obey that limit. You should get it if you try again or wait for our retry: Message was greylisted, try again in 1 minute 50 seconds

by dancablam

7/22/2026 at 1:00:56 AM

Ok nevermind, it showed up, but took longer than I expected.

by udfalkso

7/22/2026 at 1:03:03 AM

Glad you got it! I'll send you a personal email from me so you can reach out if you have any more issues.

by dancablam

7/22/2026 at 3:32:53 AM

Good to know that the team has email industry expertise, but how does having this expertise differentiate you vs a competitor that, presumably, has team members with industry expertise as well?

by ladderhook

7/22/2026 at 4:23:25 AM

Most do have email industry expertise. But for whatever reason email infrastructure expertise seems to be a dying breed with most providers pushing their infrastructure into major cloud providers. It has its benefits, but its costs too - and those get passed on to you. Our background has been in email infrastructure (managing it ourselves instead of paying a 3rd party to do it and sticking you with the bill).

by dancablam

7/22/2026 at 12:01:00 AM

What is the differentiator here? Why would anyone choose this?

by dbbk

7/22/2026 at 12:16:22 AM

Fair question. Here are a few reasons:

- Pricing wins against pretty much any provider (and is an order of magnitude lower than many incumbents). - Especially when compared to SES, we're a dev-friendly, fully modern sending platform and we don't require you to glue a bunch of services together. - We're self funded from previous acquisitions in the space. We're focused on good customer outcomes instead of investor outcomes. - We have a pretty cool templating platform that allows you to write simple markdown instead of convoluted email-compatible HTML.

by dancablam

7/22/2026 at 4:12:24 PM

A race to the bottom on pricing is just going to get you very low quality customers which in turn will tank your sending reputation. I think you're approaching this backwards.

by dbbk

7/22/2026 at 5:50:04 PM

In my experience everyone appreciates lower prices - and good senders should be rewarded with lower prices.

If you allow spammers on your network things get a lot more expensive. So you can't offer low prices and allow low-quality senders. That's why we have a strict AUP and aggressive measures to detect spammers, phishers, and non-permission (aka cold-outreach) messages.

by dancablam

7/22/2026 at 2:37:25 AM

[dead]

by heiriddjff