4/12/2026 at 6:06:22 PM
I am the target audience for this, from a UX and tech perspective. It addresses a problem I have and for which I periodically audition solutions.A subscription for a menu bar, though, kills it for me. I have apps on Macs that are over 20 years old. Some of those companies don’t exist anymore. I’m not going to risk paying $100 for a decade of your app and hope that your company, or your goodwill, stays around that long.
by sonofhans
4/12/2026 at 8:22:35 PM
Since this is the top comment as of now - hijacking this to introduce a change to pricing:------
OP here - based on the feedback, I’ve switched boringBar to a perpetual license for personal use: https://boringbar.app
It’s now $40 for 2 devices and includes 2 years of updates. After that, you can keep using the version you have, or choose to pay for updates again later.
For businesses, I’m keeping the existing annual pricing.
A lot of the comments on pricing were fair, and I appreciate people being direct about it. I still care a lot about long-term maintenance for an app like this, but I think this is a better balance.
by a-ve
4/13/2026 at 5:14:00 AM
We went through the exact same dilemma with our product [1]. For desktop apps, one-off with a defined support window just feels right.Users get certainty, and you still have a clear path to future revenue when that window expires.
Subscription makes a lot more sense once you’re in cloud/collaborative territory which we've just entered. Sounds like you landed in a good place with this split.
by upmostly
4/13/2026 at 9:49:10 AM
Hey! Nice to see you have updated the pricing. I really liked the idea behind your product when I first saw it but the pricing was just a non-starter. Getting work to pay for all of my little productivity tools is a PITA and I still have side projects so spending a few bucks on a license every 2-3 years personally is where I find the sweet spot.Will be trying out DB Pro again in the near future!
by yurishimo
4/12/2026 at 10:01:52 PM
What was your justification for the monthly fee in the first place?There is a model that worked for decades: If you spent a _significant_ amount of work enhancing an existing tool you'd release a new major version. The would be a discount for license holders of the old version. Why reinvent the world over and over again?
by harladsinsteden
4/12/2026 at 10:47:56 PM
Simple answer right? It makes more money.Not saying that was OPs motivation but that's obviously why the shift happened.
by Griffinsauce
4/13/2026 at 2:18:03 AM
To me it seems like small businesses like this get squeezed by these demands to make everything cheaper while the big corporations ignore it and stick to their pricing.I’m not sure OP should have capitulated. Someone who loves this tool will probably gladly pay more.
by dangus
4/13/2026 at 8:52:14 AM
I'm pretty sure people who give in to subscriptions are usually forced to use a tool (or adobe) for one reason or another. New tool, that does one small thing, would not force many people to go into that absurd payment model.by twohaibei
4/13/2026 at 2:29:17 AM
The question is what is the proportion of people loving it vs liking it.by cgio
4/13/2026 at 3:32:05 AM
The proportion gets a lot easier to deal with as the price goes up.Is it easier to convince one person to pay $100 or 100 people to pay $1?
by dangus
4/13/2026 at 8:06:21 AM
Because what you end up with is a long tail of revenue that doesn't justify working on the app.by ymolodtsov
4/13/2026 at 1:39:51 AM
Awesome that you were receptive to feedback. I hope most of the people who commented find out and don't just memory-hole the project.by alsetmusic
4/12/2026 at 8:51:55 PM
Feedback from a potential customer: I despise 2-device limits. I used DEVONthink for a decade but dropped it because of that exact thing.At home, I have a Mac Studio[0] set up in my office with my music stuff, and I'm writing this on my MacBoor Air[1] here on my lap in the living room. I also have a work laptop, although it's safely tucked away in my backback right now. My wife has an MBA, too, but that's hers and I don't mess with it. So I'm elbow-deep in Macs that are used solely by me, and I bounce between them regularly.
The 2-device limit is a dealbreaker for me. It's where I stop reading. I don't care if it cures cancer: I won't buy an app that makes me pick and choose which of the devices in my care I can use it on. I'm sympathetic to why vendors pick that limit. I get that you don't want me to buy a single license and spread it around my friends and work circles. That's completely reasonable and understandable. And yet, it completely breaks my use case. I bet I'm far from alone in this.
[0]A previous job let me keep it when I left.
[1]I bought to hack on personal projects instead of using [0], which was work-owned at the time.
by kstrauser
4/12/2026 at 9:37:10 PM
You can purchase multiple licenses. If you can afford a dozen computers, you can afford a couple more licenses.by carlosjobim
4/12/2026 at 10:25:07 PM
Very true! Completely irrelant here, because I only purchased one of those computers as you correctly noted, but true!by kstrauser
4/12/2026 at 11:04:30 PM
What's the alternative?by satvikpendem
4/12/2026 at 11:41:34 PM
Trust and respect, which is a 2-way street. I've bought some relatively expensive apps (the pro version of nearly everything Omni Group makes, Things, etc. etc. etc.) and all of them let you install and use the apps on all of your computers. They're licensed per person, not per device. I despise technical controls on this for the same reason I despise DRM on physical media: it's an inconvenience to rightful owners and a temporary speed bump to pirates.I'm not about to abuse my OmniFocus licenses, even though I could. They sold me a great product at a reasonable price, with permission to throw a copy on everything I own so I can use it no matter which chair I'm sitting at. They trust and respect me, and I trust and respect them.
by kstrauser
4/13/2026 at 1:32:27 AM
I personally prefer the monthly payments of a nominal amount where $2-8/month is my usual small app tolerance. It feels like I’m supporting the development of useful tools while having the option to discontinue my patronage when the tool is no longer relevant or useful to my workflow. This gives products a natural lifespan and aligns the developer incentives to keep the product functional and continue developing new features.Old guard will say what they will about software licensing but at the end of the day it’s all the same.
by natpalmer1776
4/13/2026 at 1:45:26 AM
I get it now that folks absolutely loathe the idea of subscriptions - that too for a taskbar. In hindsight I too find it hideous but I wanted the pricing to reflect the effort that went into this - wrestling with the Window Server and Xcode for multiple weekends over the past months.But hey, the masses have spoken - and a perpetual license it is. Vox populi, vox dei.
by a-ve
4/13/2026 at 4:57:34 AM
I don't think the notion of subscription is off-putting. It's just not a very natural fit for something that isn't a function of time or resources. This is just a better model for upgrades. If you make improvements later on, people will pay again.For this particular situation, your risk probably isn't that people will stop paying. It's more likely that people like it enough that a free alternative pops up (it's not so different from rectangle and alttab.) You're probably better off taking the money up front.
by ibejoeb
4/12/2026 at 8:30:01 PM
Given how many developers here use LLMs daily, how do you think about defensibility? Tools like this seem relatively easy to reverse-engineer and replicate with enough time and LLM assistance. Did that influence your decision to charge a subscription or the change to a personal license?by DrammBA
4/12/2026 at 8:37:31 PM
That's the reason why I added a subscription in the first place - you would pay a dirt-cheap price for a "boring" product with an added insurance that someone will be there to support it.People will replicate it, sure, but supporting it regularly is another thing. I guess the majority wanted a perpetual license - so it's a win for the masses.
by a-ve
4/13/2026 at 2:28:02 AM
I cannot agree with you more.Personally, I dare not replace the Dock with Windows-style task bar for fear that my OLED display might have burn-in on it. Yet, when I need an alternative, I would rather make an APP for my own.
by 8avo
4/12/2026 at 8:35:51 PM
>> how do you think about defensibility?defensibility nowadays is app support and development. the more work you pour into it the more defensible it will be.
I personally would gladly pay to have app constantly polished and improved. What I would not use is some vibe-coded alternative that was slopped with AI in a day and pushed to github with a tweet "i made a free X alternative" and then abandoned.
by risyachka
4/12/2026 at 10:49:19 PM
I would not.I'm not paying $40 for a taskbar replacement. And not for two years of updates and a two device limit on top.
Maybe if it was $10, I could consider it. Prices for macOS apps are insane in my opinion. Everyone wants to charge yearly or every two years now too.
by user34283
4/12/2026 at 11:44:19 PM
I second this! As a lite Mac user, $40 is a bit steep. I'll manage without boringBar no matter how great it is.by madhacker
4/13/2026 at 12:55:57 AM
Honestly, I have tried to really cut down on my usage of 3rd-party dependencies when possible. In a way, it's kind of freeing. Whatever I still need, I write myself. If I cannot write it, then I try to find something FOSS. If I find nothing, then I consider purchasing something.For example, I am rolling my own window manager (that needs some much needed TLC). I ditched Alfred for Spotlight. Though Alfred is better, I will survive just fine. And the list goes on.
I am not trying to take a dig at the OP. I am sure he or she put effort into this application. But I am genuinely curious -- does anybody actually need this software? Cmd+Tab, a decent window manager, and Spotlight would solve the same problems for free.
by hirvi74
4/13/2026 at 2:18:27 AM
They’re not insane.It costs $99 a year just to be able to write Mac apps at all.
Any sort of buy-once app on macOS is unsustainable to the developer. They are paying Apple $99 a year forever.
If you want cheap/free apps get off of Apple’s ecosystem and switch to Linux.
by dangus
4/12/2026 at 9:31:59 PM
how much is there to improve and polish for a taskbar? at most it will be keeping up with macOS throwing breaking changes at you and maybe one or the other weird bug.but isn't that it?
by mfru
4/12/2026 at 8:39:07 PM
[dead]by sonofhans
4/13/2026 at 6:39:59 AM
C'mon, why not just open source it? Do you really expect to gain a sizeable following to get substantial cash flow? Most shareware went the way of oblivion.If you'd open source it then there is at least the chance of gaining a community. And you'd be giving back to the community that you have benefitted from for decades.
by teiferer
4/12/2026 at 6:24:37 PM
I think that’s a fair question.My thinking is pretty simple: most people will probably choose the basic 2-device plan, which works out to about $0.85 per month. For an app like this, I think that is a reasonable price.
Another reason is that a lot of Mac apps charge a one-time fee upfront, but then require paid upgrades later. In practice, that often ends up being similar to paying for a few years of ongoing support anyway.
I also think a low-cost subscription sets a clearer expectation that the app will continue to be maintained and kept working as macOS changes. For software like this, where OS updates can easily break things, that felt like the more honest model.
by a-ve
4/12/2026 at 6:27:46 PM
Adding on to this, apps that hook into window management and multi-monitor behavior can break in subtle ways over time. I ran into some of that with uBar on my setup, especially around multi-monitor use and waking from sleep, and I wanted boringBar’s pricing to match the expectation of continued support and fixes.by a-ve
4/12/2026 at 6:55:14 PM
I 100% understand why you are using a subscription-based model. It makes sense, and I agree it's the most honest model given that you have to continually support it and you don't want to have to either over-promise on extended support, and offer refunds if you can't fulfill that promise.I just hate managing subscriptions.
If you gave me the option to require manual subscription renewal, rather than auto-renewal, I would 100% buy this right now. Basically allow me to purchase for 1 year then click a button to confirm that I'm still getting value out of the product. If I don't click that button then you should assume I'm no longer interested and cancel my subscription.
(I don't like using my mac but sometimes I have to use it for work, and I wish I had this.)
by theowaway213456
4/12/2026 at 8:44:38 PM
I've added a perpetual license - $40 for 2 devices and 2 years of updates.by a-ve
4/12/2026 at 6:57:58 PM
Fair point. The billing part of it is managed via Stripe - I'll put up the update/cancel subscription part on the Customer Billing panel soon.by a-ve
4/12/2026 at 7:29:03 PM
Consider adding a lifetime option next to your sub options.Consumer purchase behavior is highly impulsive and irrational. Businesses are very rational and like subs, but for many people, subscription fatigue is a real thing. Make the lifetime option 3-10x the annual rate; done. People will buy it. In my app I set it at 3x (but my annual sub is quite high; 6/mo, 30/y or 100 lifetime) but other apps, like Halide, have 12/y or 80 lifetime last I checked.
You get guaranteed revenue, and you get it upfront - better for cashflow. And you can always tell customers “if you don’t like subs buy the lifetime option”.
by earthnail
4/12/2026 at 7:44:32 PM
> Consumer purchase behavior is highly impulsive and irrational.This is correct. It’s quite possible to both satisfy more customers and work within your constraints.
Eg $30 bucks lifetime would be nice. You could put it in small print below the main pricing to avoid decision fatigue and keep things streamlined for subs.
Often those early adopters appreciate and become advocates. Subs fatigue is a real thing
by wamatt
4/12/2026 at 8:02:34 PM
GoodSync's pricing is notable: $20/year for five devices, but stackable. I've signed up for 10+ years. GoodSync needs central infrastructure to work, so the ongoing pricing makes sense.by ukuina
4/12/2026 at 7:41:20 PM
It is utterly bizarre that you portray consumers as irrational for not wanting subs and businesses as rational for wanting subs. Both are rational in their own interests: businesses want subs because it means more money and more control in the long run. Consumers don't want subs because it means paying more money in the long run and eventually having their software taken away from them if the company goes under, makes an anti-consumer update, etc. Consumers are not irrational just because they don't want to give you money every month forever.by applfanboysbgon
4/13/2026 at 9:15:52 AM
I wasn't trying to trash-talk consumers, but I was trying to be as clear as possible on how consumers behave to give good business advice.A lot of consumer spending comes from motivation. Purchase intents come in burts, an "alright I'm gonna commit, I'm gonna do this" moment. As a consumer app developer, you really need to understand that. Some of your users might use your annual sub for five years, some only for one, some for two. If your average lifetime is 2.5 years, a lifetime price that's 3x the sub price gives you more revenue - and revenue upfront - than a sub. Subs are fantastic because they give you predictable recurring revenue, which is worth a lot in the long run (which is why Wikipedia prefers monthly donations instead of larger one-time sums, for example), but if you're getting started, cash flow is everything.
Consider how much software and goods you bought that you thought you were gonna use but then never touched. The $1000 music software bundle from Native Instruments you bought because you thought it would finally bring you to make music? That guitar you bought because you really thought you'd play it? The home gym equipment so you'd finally do some sports? These purchases came from a commitment "I'm gonna do it", and statistically speaking, most people don't follow through with this commitment. A monthly payment for these things would've been much, much cheaper for them. "Oh, but if I own it I can always pick it up again", you say? Who's stopping you from resubscribing if you want to? It's purely emotional.
There are tons of books on purchase psychology; this applies all the way to owning vs renting a flat.
The mistake many developers make is not factoring in how highly people value perceived security of one-time purchases. Offer a lifetime option, and price it accordingly. It's much easier to upsell people while they already have a purchase intent than to resell them your app every year when the new subscription bill comes in. Even if, statistically speaking, it would be much cheaper for most of your users to choose the annual subscription, you will end up with happier users if you offer an expensive lifetime option, and you will end up with more cash in your company. Everyone wins.
by earthnail
4/12/2026 at 7:57:13 PM
That’s an economic concept, not a dig at consumers. It’s well known (hell, there’s a nobel laureate for it) that humans are irrational when it comes to economics.by senorrib
4/12/2026 at 8:09:31 PM
Was the thesis of the fake Nobel recipient that consumers are irrational specifically because they prefer one-time purchases to subscriptions? Otherwise I'm not really sure what the relevance of bringing it up in this very specific context it.by applfanboysbgon
4/12/2026 at 8:12:57 PM
Thank you for replying. I understand your perspective — the subscription is a signal that you will maintain the app long-term, and to provide the revenue for it. Also, it looks cheap. A few counter-points, while we’re talking:> For an app like this, I think that’s a reasonable price.
Except that it’s not a price, it’s an access fee, and those are very different. If it were a price I’d have the thing I paid for — a binary to use as a like. Instead what I have is a token that you can revoke at any time for any reason, including you getting hit by a car or getting bored with the app.
> a low-cost subscription sets a clearer expectation that the app will continue to be maintained …
Forgive the bluntness, but it does no such thing. This app just launched. No one has reason to believe the little business behind it will still exist in 12 months. Death rate for products like this is very high. A subscription from me is a bet that you will still be around in a year, and you have zero track record.
by sonofhans
4/12/2026 at 8:20:08 PM
Alright - that's fair.I've taken the feedback here and added a perpetual personal license for 2 devices at $40 - it includes 2 years of updates and the app will keep on working after that.
by a-ve
4/12/2026 at 8:00:10 PM
I don't think anyone is trying to have you get rid of the subscription option in order to have the non-subscription option. Same with defendending the good value - whether it's subscription or not is orthogonal with whether it's priced reasonably.Low cost subscriptions as the only options can also give multiple vibes, not just one intended one, as well. The one you highighlight is somewhat optimistic takeaway "the publisher is fair with this price and I only need to pay for however much I actually use - what a great guarantee this will be good for the long run".
Another valid takeaway is basically the opposite "It's not clear if the publisher is committed to this software. The only payment option they think they can sell is for just $10 and are only showing commitment in being around for up to just 1 year - are they really confident in the product or value"? Even more doubtful are those suspicious of new dealings "It's fair enough now but do I really want to get used to it for a year and then the price is jacked up by renewal?" (this can be solved with more than a non-subscription option too. E.g. longer term subscriptions, only if you truly are trying to advertise "years of support to come" can help provide the feeling of commitment).
Even in the case one wants to start/stick with the subscription having a lifetime and/or versioned option only adds more to all of the things you listed as reasons for offering a subscription alone. E.g. seeing that "lifetime is equal to at least x years" or "y year term subscription" and then the user going with the 1 year subscription is strictly better signaling to them than just having a 1 year subscription.
The only thing suspicious from your comment is the current subscription option is 1 year, the ask was for longer/perpetual options, and the justification given was the price per month seems great. Other than the absolute value of the price per month is lower and sounds easier to defend, there doesn't seem to be anything about your product, the subscription for it, or the context made the cost per month the relevant interval for a user to consider the value.
by zamadatix
4/12/2026 at 7:50:44 PM
Price-wise it's reasonable but the general feeling I and others have is subscription fatigue. It's no one subscription's fault, but in aggregate a lot of us are done with it. App looks nice, good luck.by gedy
4/12/2026 at 8:08:11 PM
The target audience for any product for sale are people who are willing to pay.Not people who are outraged by that concept.
by carlosjobim
4/12/2026 at 6:13:01 PM
It's a tiny market. Why would they bother if only 10 people will give them $10?by cactusplant7374
4/12/2026 at 6:47:39 PM
I have the same bias as the parent. I'd rather pay $50 one time than $9 a year even if I throw it away after 4 years.But the main reason I wouldn't install it despite being happy customizing linux is that it's yet another black box I need to trust and that knows way too much. It's really insane how much you need to compromise your security on macos to have a decent developer experience.
by comboy
4/12/2026 at 8:38:27 PM
It's not economical. Lifetime sales for a lifetime unlock would probably be under $100. So not worth it for the developer.by cactusplant7374
4/12/2026 at 6:17:37 PM
Apparently not that tiny, if a competitor has the same product priced at $30 and is currently on to version 4 after 12+ years in business!by SyneRyder
4/12/2026 at 6:30:51 PM
They can set whatever price they want. And in business... for a micro saas? Is that just... waiting?by cactusplant7374